Printed business cards are the main marketing tool in any business toolkit. They’re given out to remind the recipient of the business and to give quick contact info. But the way they are printed, the foil finish, the laminates, makes them totally unsuitable for recycling. As well as the recycling issue, what is the long term effectiveness of a printed card because 90% of them just end up in a drawer or in the bin.
What does a digital card offer?
First of all they are totally environmentally friendly. Then there is the distribution. When you buy 250 printed business cards, they reach 250 people, but when you buy a digital card the coverage is endless, and for every card you send, your client can forward it to their clients and so on and so on. This makes the digital card not just a business card but a share card and all with your details and branding.
Will I have total control?
A good digital card will allow you to have full control over its appearance and content. If you suddenly change your address or the Queen bestows a title on you, then you need to quickly get the info out there. With a printed card you’d be looking at 3-4 days, with a digital card it’s as soon as you have the time.
What else does a digital card have to offer?
Digital cards have endless uses. They’re a great way to keep clients up to date with your marketing, they’re a highly effective sales tool and while all this is happening they become one of the biggest assets in your SEO strategy.
So what’s not to want!
Mine’s a digital card every time. They’re ideal for using at exhibitions, you don’t need to have a pocket full of cards, you just distribute them from your phone. At the end of any zoom call I send my card to the person I’ve just spoken to and I get quite a lot of response and comment.
Give it a go and join the Yass revolution
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Share your brand, details, bio, links, socials, and much more!
